How Aldo Uses Customer Insights to Attract Savvy Shoppers
In the ecommerce era, storefronts have evolved from places of transaction to places of service, according to Patrik Frisk, CEO of Aldo Group. At the C2 Montreal conference on Tuesday, Frisk discuss...
'Ghostbusters': How Sony Plans to Out-Slime the Online Haters
"They are trying to define the experience," says Sony's domestic marketing chief as vocal (and sexist?) foes of the female reboot face off against a summer tentpole's trailers. read more
Fox’s Sponsored Snapchat Lens Boosted Brand Awareness for Empire by 16 Points
In February, Snapchat officially announced that it had been working with WPP-owned Millward Brown for over a year to measure the effectiveness of campaigns for marketers, including brand awareness,...
The Buzz on HBO's New Programming Chief Casey Bloys: Insiders Speak
The network's former head of comedy, who replaces longtime programming boss Michael  Lombardo, takes on an epic role. Says 'Veep's' showrunner: "I'd elect him president of the United States."read mo...
Europe Calls for Netflix, Amazon Content Quota
In addition to a 20 percent European content quota, new legislation would allow countries, such as France, to force streaming giants to invest in European films and TV series. read more
‘X-Men: Apocalypse,’ ‘Alice Through the Looking Glass’ Set for Strong Memorial Day Box Office
“X-Men: Apocalypse” may feature superstar Jennifer Lawrence along with other returning star mutants, but the 20th Century Fox sequel probably won’t come within the $110.6 million ope...
Melissa Gilbert Drops Congressional Bid Citing Health Reasons
Melissa Gilbert has dropped out of the race for a congressional seat in Michigan after injuries she sustained during a 2012 accident suddenly worsened. “While I have received the best treatme...
Silicon Valley Billionaire Peter Thiel Named as Secret Funder of Hulk Hogan Lawsuit Against Gawker
Peter Thiel, the conservative Silicon Valley billionaire, has been secretly funding the defamation lawsuit brought by Hulk Hogan against Gawker Media, Forbes reported on Tuesday. Citing “people ...
Hillary Clinton Slams Trump on 'Ellen': "He Has No Understanding of What Women’s Lives Are Like"
The Democratic frontrunner also talked about her race with Bernie Sanders and found time to play a special vice presidential edition of "Who Would You Rather?" read more
‘Dancing With the Stars’ Crowns Season 22 Winner (Video)
(Spoiler alert: Please do not read on if you haven’t watched Tuesday’s finale of “Dancing With the Stars”) “Dancing With the Stars” crowned the winner of Season 22...
NBC’s ‘The Voice’ Reveals Season 10 Winner
(Spoiler alert: Please don’t read on if you haven’t seen Tuesday’s Season 10 finale of “The Voice”) Singer-actress Alisan Porter (above far right) won the 10th season o...
‘X-Men’ Movies Ranked by Worldwide Box Office (Photos)
“X-Men: Apocalypse” hits theaters this Friday, and is under a Golden Gate Bridge of pressure to beat its forebears at the box office. The following films in the franchise, ranked by worldw...
Todd Boyd on #OscarsSoWhite Controversy: ‘The Academy’s A– Was Out’ (Video)
Lobbing criticism at the Oscars and the Academy can be a distraction from the larger problems that plague the industry as a whole, Dr. Todd Boyd explained during Tuesday’s installment of TheWrap...
‘Incognito’ Theater Review: Lots of Physics, Not Much Meaning From Nick Payne
A more apt title for Nick Payne’s new play “Incognito” would be “The Story of Two Brains.” The British playwright’s follow-up to his hugely successful 65-minute sli...
Craig Sager to Be Honored With Jimmy V Perseverance Award at 2016 ESPYS
Craig Sager is set to be honored with the Jimmy V Perseverance Award at the 2016 ESPYs on July 13, ESPN announced Tuesday. Sager “is one of the most respected sideline reporters in sports and ...
CNN’s 10 Most Popular News Shows Ranked, From Don Lemon to Anderson Cooper (Photos)
CNN has a variety of programs hosted by a diverse group of anchors. Some viewers prefer hosts with a legal background, such as Chris Cuomo, while others prefer polarizing figures such as Don Lemon. So...
Charleston Church Shooting Suspect Dylann Roof Will Face Death Penalty, Feds Say
Dylann Roof, who is suspected of carrying out a church shooting that left nine people dead in Charleston, South Carolina, last year, should receive the death penalty, the Justice Department said Tues...
Joe Fleishaker, 500-Pound ‘Toxic Avenger’ Actor, Dies at 62
Joe Fleishaker, an actor who weighed in at 500-pounds and became Troma Entertainment’s biggest action star, has died. He was 62. He passed away Monday at the Montefiore Medical Center in Bron...
Watch TheWrap’s GrillChat Interview With Dr. Todd Boyd (Video)
Author, professor and media commentator Todd Boyd will participate in TheWrap’s GrillChat series to discuss race and Hollywood on Tuesday afternoon. Boyd is the Katherine and Frank Price Endowed...
‘Batman v Superman’ Producer Charles Roven Shifted Off Some DC Movies
Seasoned producer Charles Roven, who has had his hand in all DC Comics movie at Warner Bros. since Batman Begins in 2005, will no longer be producing certain DC movies, TheWrap has learned. The mov...

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